Episode 76: Curiosity, Communications & Competitors = Cash with Brandon Bruce, Cofounder of Cirrus Insight

If you’re curious, you’re a good sales person.

– Brandon Bruce

On this episode of The Pivotal Leader, Gina Trimarco interviewed Brandon Bruce, COO & Co-Founder of Cirrus Insight, a plugin for Gmail and Outlook salespeople. Bruce grew up in a tiny California town of 800 people where he only had one classmate at a school using outhouses as their bathroom. He went from those humble beginnings to co-founding and growing Cirrus Insight to $12 million in revenue and #41 on the Inc. 500 (after a six-year rollercoaster of success and setbacks).

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Podcast Topics Include:

  • Brandon’s humble beginnings, his “hero story”, and how he went from small town kid to entrepreneur and pivotal leader
  • The story behind Cirrus Insight startup and taking it from idea to implementation, including Brandon’s six-year roller coaster of success and setbacks
  • Today’s selling environment and using the right communication medium to connect with customers
  • Goal setting strategies for attending conferences and maximizing opportunities
  • Angel investors: how Cirrus Insight got funded
  • On becoming an Inc 5000 Ranked Business
  • Why Brandon thinks curiosity is an important trait of a good salesperson
  • Using improv to move forward with innovation in technology
  • Why competitors can make good mentors and can be great to turn to for support
  • Books Brandon Loves:

More About Gina Trimarco

More About Pivot10 Results

More About Brandon Bruce & Cirrus Insight


The Pivotal Leader is a production of Pivot10 Results, a strategy and training company that helps businesses shift from people problems to performance results.

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About the author

Gina Trimarco is a native of Chicago and CEO/Founder of Pivot10 Results and Carolina Improv Company. She has 25+ years of experience in marketing, sales, operations and people training. Gina combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.

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