Episode 76: Curiosity, Communications & Competitors = Cash with Brandon Bruce, Cofounder of Cirrus Insight

If you’re curious, you’re a good sales person.

– Brandon Bruce

On this episode of The Pivotal Leader, Gina Trimarco interviewed Brandon Bruce, COO & Co-Founder of Cirrus Insight, a plugin for Gmail and Outlook salespeople. Bruce grew up in a tiny California town of 800 people where he only had one classmate at a school using outhouses as their bathroom. He went from those humble beginnings to co-founding and growing Cirrus Insight to $12 million in revenue and #41 on the Inc. 500 (after a six-year rollercoaster of success and setbacks).

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Podcast Topics Include:

  • Brandon’s humble beginnings, his “hero story”, and how he went from small town kid to entrepreneur and pivotal leader
  • The story behind Cirrus Insight startup and taking it from idea to implementation, including Brandon’s six-year roller coaster of success and setbacks
  • Today’s selling environment and using the right communication medium to connect with customers
  • Goal setting strategies for attending conferences and maximizing opportunities
  • Angel investors: how Cirrus Insight got funded
  • On becoming an Inc 5000 Ranked Business
  • Why Brandon thinks curiosity is an important trait of a good salesperson
  • Using improv to move forward with innovation in technology
  • Why competitors can make good mentors and can be great to turn to for support
  • Books Brandon Loves:

More About Gina Trimarco

More About Pivot10 Results

More About Brandon Bruce & Cirrus Insight

 

The Pivotal Leader is a production of Pivot10 Results, a strategy and training company that helps businesses shift from people problems to performance results.

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About the author

Gina Trimarco Klauder, MOL, SHRM-SCP, is a native of Chicago and CEO/Founder of Carmine Communications and Carolina Improv Company. She has 30+ years of experience in marketing, sales, operations, and people training, in addition to a Master's in Organizational Leadership. Gina combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.

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