Gina Trimarco had a lively conversation with Paul Jarrett, CEO of Bulu Box, a “discovery e-commerce” product. Bulu Box is a pioneer in their industry; Paul started out in the ad agency world (think “Mad Men”) and is a pioneer in the subscription box industry; one of the first in a market of 5,000+ subscription boxes. Subscription boxes have grown 3000% since 2012. You might be surprised by what he inspired him to enter this industry!

One of Paul’s core values is “Fire the assholes” – a key learning from his time in the ad world. Even more pivotal is his perspective on how to retroactively change a negative company culture. Hint: It starts with you, the leader.

“If you want to change the culture, it starts with self-awareness.”  Paul Jarrett, CEO, Bulu Box

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Podcast Topics Include:

  • The fast growth of the subscription box industry
  • The importance of data acquisition to scale businesses
  • What causes negative company cultures
  • How to retroactively build a better company culture
  • The danger of perfectionism in business
  • Having an “Athletic Recruiting” mentality for talent acquisition
  • Managing frustrations with “The One-On-One Vent Session”

More About Paul Jarrett & Bulu Box:

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The Pivotal Leader is a production of Pivot10 Results, a strategy and training company that helps businesses shift from people problems to performance results.

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About the author

Gina Trimarco is a native of Chicago and CEO/Founder of Pivot10 Results and Carolina Improv Company. She has 25+ years of experience in marketing, sales, operations and people training. Gina combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.

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