Gina Trimarco spoke with her “business girl crush” Charlie Fusco, CEO and Creative Mastermind of Synergixx, a full service direct response agency, a company she founded, nearly lost and grew to success in the past 17 years (while being a mom and wife). Her success can be attributed to her philosophy of “You can be a little bit of a hot mess, as long as the results are there.”
Named a Top SmartCeo by Brava, Top CEO Under 40, and known as a major business influencer for entrepreneurs in her region, Charlie Fusco provides business coaching and advice to her growing followers on ThatGirlCharlie.com, her social media channels, and her CEO Powercast Radio Show.
Charlie has authored four books including her latest Brains, Boobs, & Balls: Life Lessons Any Female Entrepreneur Can Follow. The title alone is what got Gina interested in interviewing her.
In this episode, they discuss customer and employee acquisition, excel spread sheets, orgasms and overcoming F words.
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Podcast Topics Include:
- “Fly By The Seat Of Your Pants” Culture and why it works
- The two most important questions you should be asking your clients AND employees
- How to become a company where clients say, “How do we get to work with you?”
- Creating a “voice” around the company
- Setting up your own “Access To Resources” to scale a business
- The difference between flat squirrels and fat squirrels – aim to be FAT!
- Why waiting to write perfection job descriptions will cost you top talent
- Introducing employees for their next jobs and bosses
- The importance of orgasms and excel spread sheets to be a successful CEO
- Marketing lessons for writing a book
More About Charlie
Learn More About Gina Trimarco
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