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business
critical thinking and creativity business framework

Critical Thinking Meets Creativity: Business Innovation Guide

By Gina Trimarco Listen up, because what I’m about to share isn’t your typical academic snooze-fest about cognitive processes. After years of running businesses, training leaders, and yes, performing improv on stage, I’ve discovered something that most experts miss when they talk about critical thinking and creativity. They’re not opposing forces – they’re dance partners,...
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How Juicy Is Your Marketing

We are always looking for a better, faster, more efficient way to do marketing and generate sales.  The pressure seems to be never ending.  And with every new marketing idea comes additional tactical work to complete.  For small businesses this becomes so overwhelming. I watch them flounder and stress out over it all. Limited resources,...
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