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critical thinking and creativity business framework

Critical Thinking Meets Creativity: Business Innovation Guide

By Gina Trimarco Listen up, because what I’m about to share isn’t your typical academic snooze-fest about cognitive processes. After years of running businesses, training leaders, and yes, performing improv on stage, I’ve discovered something that most experts miss when they talk about critical thinking and creativity. They’re not opposing forces – they’re dance partners,...
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Employee Retention & Engagement: A Critical Business Imperative for 2025 and Beyond

As organizations navigate an increasingly complex workplace landscape, employee engagement has emerged as a defining challenge. Recent data from Chief Executive Group reveals that 60% of CEOs considered retaining and engaging employees their top priority for 2024, up from 57% two years ago¹. This heightened focus comes at a crucial time, with only 30% of...
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5 Critical Challenges of Hybrid Work: Why Human Connection Still Matters

Let’s talk about the elephant in the Zoom room: COVID didn’t just change where we work – it fundamentally shifted HOW we work, and not always for the better. While many celebrate the “new normal” of remote and hybrid work (and yes, there are definite benefits), I’m concerned about what we’re losing in the process....
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confidence

Catapult Your Confidence

Alright, rockstars, let’s talk about the one thing that can turn your world upside down—in the best way possible. We’re diving into the magical, mystical, and sometimes maddening realm of confidence. Whether you’re trying to crush it in sales, land that dream job, or simply make it through a Monday without feeling like a hot...
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the diamond rule

The Diamond Rule

In the competitive world of sales, it can be easy to get caught up in strategies and techniques to close deals. However, according to my guest on last week’s episode of Women Your Mother Warned You About, there is one rule that encompasses both successful salesmanship and empathetic understanding: the Diamond Rule. The Diamond Rule...
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A Funny Thing Happened On My Way To Church: How To Reignite Your Innate Humor

“Funny happens” is a quote I became known for when I first started teaching improv classes. I’m not sure if I actually coined it or borrowed it. I felt the need to write about this because today at church when a friend introduced me to someone I hadn’t met before, she said “Gina teaches improv....
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Gina Trimarco Defines Improvised Intelligence on the Humanize IT Podcast

On the Humanize IT Podcast, CEO Adam Walter interviews Gina Trimarco about her definition of Improvised Intelligence and why it’s important in business. Gina and Adam met in 2020 when he signed up for one of her virtual improv classes. About the Humanize IT Podcast: Bridge the gap between business and technology with Humanize IT...
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Sales Secret Podcast with Gina Trimarco: How To Use Improv To Win More Sales

Improv is not just for comedy anymore. In this episode of the Sales Secrets podcast, master sales trainer and coach for Sales Gravy Gina Trimarco talks about using improv as a way to engage and relate with your prospect, something that is usually not included in the script. This doesn’t mean talking your prospect’s ear...
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INSIDE Inside Sales: Improve Your Skills with Sales Improv with Gina Trimarco

Do you have a problem being authentic with your prospects? If the answer is yes, sales improv is the word! In this episode of INSIDE Inside Sales, Darryl teams up with Gina Trimarco, a rockstar Master Sales Trainer at Sales Gravy, podcaster, improviser, and the Oprah of Outbound, to teach you how to bring the...
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The Art Of Sales: How to Use Improv to Be More Effective in Sales, with Gina Trimarco

We need to plan our sales messaging for sure, but much of our calls rely on reacting and responding. But many salespeople find it challenging to get off script, be spontaneous, and think on their feet. On this episode of The Art of Sales with Art Sobczak, Master Improv Instructor, Gina Trimarco discusses how to...
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