Tag

Sales Strategy

The End Of Summer Is The Beginning of Crushing Q4

By Gina Trimarco, Chief Results Officer All summer long it’s so normal to get those reply emails that start with “I’m on vacation until xyz date.” It’s a CRM juggling game of proving to your bosses that you really, truly are following up on new business but “they’re on vacation, I left a message” becomes...
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Finding Good Employees – Ask Yourself “Why”

By Gina Trimarco, Chief Results Officer “We can’t find good employees” is a phrase I continue to hear from nearly every client. No matter what the industry or geography this sentiment is shared often. And while we are a smaller company that doesn’t depend on many employees to manage our businesses, I do have many...
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Common Sense Customer Service – That’s The (Meal) Ticket!

By Gina Trimarco, Chief Results Officer How is it that the employees of the same company can differ so much when it comes to customer service? This is a question of training versus common sense but really it comes down to hiring culture. I recently attended a client’s annual meeting and awards dinner at a...
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How Do You Build A Successful Sales Program? NOT How You Think . . .

The following guest post was written by Shawn Karol Sandy of The Selling Agency, a partner of Pivot10 Results and co-presenter of “From Pain To Profit: Strategically Pivot Your Talent and Culture” on June 23, 2016 in Myrtle Beach. We run across this situation quite often. You started a business. You hustled. You busted your...
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Employee Empowerment Is Not A “Job Duty”

By Gina Trimarco, Chief Results Officer How often have you experienced a poor customer service situation where the employee says “I’m not allowed to do that” or “It’s our company policy”? It’s frustrating and annoying. One of the first things we teach in customer service training is what NOT to say. Don’t tell the customer...
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Selling Comfort Instead of “Pain Points” Should Be Your Sales Strategy

By Gina Trimarco, Chief Results Officer For several years I got sucked into the selling mantra (taught by the guru sales coaches and trainers) that emphasizes the need to highlight your prospects’ pain points to get them to buy from you. “Show them their ‘pain’ and then sell them a solution.” In theory it made...
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WHY SHOULD ANYONE WORK FOR YOU? IT STARTS WITH YOUR “WHY”!

“Why should people work for you?” This is a real question I’ve started asking clients and prospects, especially in sales conversations. This question has become so pivotal in our relationships because it’s in the answers where we discover our clients’ real pain points and thus how we can help them. That question can also be...
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