nordstrom’s return policy

Creating Customer Experiences Instead of Transactions: My Zappos Experience Part 3

This is Part 3 in my series of “What I Learned at Zappos Culture Camp” By Gina Trimarco What does it mean to “create an experience” for customers (and employees) beyond a “transaction” (exchange of money for a service or product)? A recent transaction I had was on my least favorite airlines, Spirit, in which...
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