Category

Recruiting & Hiring

Employee Empowerment Is Not A “Job Duty”

By Gina Trimarco, Chief Results Officer How often have you experienced a poor customer service situation where the employee says “I’m not allowed to do that” or “It’s our company policy”? It’s frustrating and annoying. One of the first things we teach in customer service training is what NOT to say. Don’t tell the customer...
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Selling Comfort Instead of “Pain Points” Should Be Your Sales Strategy

By Gina Trimarco, Chief Results Officer For several years I got sucked into the selling mantra (taught by the guru sales coaches and trainers) that emphasizes the need to highlight your prospects’ pain points to get them to buy from you. “Show them their ‘pain’ and then sell them a solution.” In theory it made...
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Beware Of Hiring “Friends”

The following guest post was written by Karen Stone Mickool, our Culture Curator Specialist and a co-presenter of “From Pain To Profit: Strategically Pivot Your Talent and Culture” COMING SOON to Myrtle Beach. SEEK AND YOU SHALL FIND We talk a lot in our world about finding the “right” employees.The real question is….what makes for the right...
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HELP! I NEED HELP! BUT I’M AFRAID TO HIRE!

HELP!  I NEED HELP!   BUT I’M AFRAID TO HIRE! Is your business finally growing?  Are you finding yourself working more and more hours and still getting fewer things checked off your “to do” list?  Feel like you are wearing 16 hats and only handling 8 of them well?  It may be time to consider hiring...
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MANAGING PAIN WHEN YOUR BUSINESS IS IN “CRITICAL CONDITION”

By Gina Trimarco, Chief Results Officer Dedicated to Isolde Trimarco, my mother I’m writing this post from a hospital waiting room while my mother undergoes open heart surgery for an aortic aneurysm. Sounds pretty scary, right? It is! It’s life-and-death scary and it has unexpectedly turned my world upside down in every aspect of my...
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