Category

Mindset

Your Inner Voice is Talking… Are You Listening?

By Karen Stone Mickool, Culture Curation Specialist THE STORY…. A number of years ago, I interviewed for a job as a Training Manager for a division of a well-known insurance company.  In those days, my experience hadn’t led me to the classic lessons I would later learn from recruiting pros and headhunters.  So, while I...
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Employee Empowerment Is Not A “Job Duty”

By Gina Trimarco, Chief Results Officer How often have you experienced a poor customer service situation where the employee says “I’m not allowed to do that” or “It’s our company policy”? It’s frustrating and annoying. One of the first things we teach in customer service training is what NOT to say. Don’t tell the customer...
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Selling Comfort Instead of “Pain Points” Should Be Your Sales Strategy

By Gina Trimarco, Chief Results Officer For several years I got sucked into the selling mantra (taught by the guru sales coaches and trainers) that emphasizes the need to highlight your prospects’ pain points to get them to buy from you. “Show them their ‘pain’ and then sell them a solution.” In theory it made...
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MANAGING PAIN WHEN YOUR BUSINESS IS IN “CRITICAL CONDITION”

By Gina Trimarco, Chief Results Officer Dedicated to Isolde Trimarco, my mother I’m writing this post from a hospital waiting room while my mother undergoes open heart surgery for an aortic aneurysm. Sounds pretty scary, right? It is! It’s life-and-death scary and it has unexpectedly turned my world upside down in every aspect of my...
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How To Have A Business Made For Talking

One of my best investments was a pair of cowboy boots. I bought them in Austin, Texas on a business trip. Now to know me is to know I’m not really a cowboy boot kind of girl. So, why buy them? Because I love new experiences  and I wanted to understand why people love their...
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